Right in the middle of Singapore’s Circuit Breaker our Singapore office was approached by the largest real estate group in Asia. Due to travel & entry restrictions, they were unable to showcase their luxury properties that the company manages (the average property cost 25 million USD). 

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After several meetings and Proof of Concept, we came out with our next solution: Immersive showroom. Our solution consists of three main components which are used at different stages of project sales:  

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  • Web-version. Provide easy access to property preview for customers overseas. Helps to ignite interest for the property. 

  • VR experience in a showroom – best in class level of details which allows you to visit the property and check various layouts. 

  • AR will be used at the final stage, when the VIP client is going to visit the property. Augmented Reality solution will enhance overall feel and provide premium look of the space project digital copy of furniture and design that will be created after.  

These three Immersive components help our customer to enhance each stage of sale with their VIP clients. What previously was done using slides and brochures sent over Zoom, now is more interactive and digital. 

First stage of the project involves digital creation of 1,000 Square Meter of property located in the heart of Singapore. Later we are expecting to expand the library of property types, for clients of all categories to choose from, going from SOHO’s to luxury categories of property.